5 Reasons to Upgrade to Magento Commerce 2.2

5 Reasons to Upgrade to Magento Commerce 2.2

Magento Commerce 2.2 has changed the way that many businesses handle their online sales activity. Magento has created a reliable reputation as the e-commerce solution that online retailers prefer and version 2.2 closed a lot of the gaps that were present.

CertiPro, a Magento partner, has coordinated numerous Magento 2.2 migrations and helped to integrate the system with other software solutions as well. If you’re still weighing the benefits between sticking with your current version of Magento, or upgrading, here’s some information that can help.

1.     Remove Checkout Barriers

eCommerce is all about getting to that checkout page and finalizing the sale. Some customers will be regular and put in orders on a schedule. Others will be one-time customers. What can impact both regular and one-time customers though is checkout barriers?

Amazon has proven that the one-click checkout is nearly a requirement. Now if users see anything more complicated than a mouse click they start drifting to other options. Magento, as an Adobe company, has access to the Instant Purchase features.

Magento 2.2 has brought Instant Purchase to its users. When customers log in, use their portal or have saved payment credentials they don’t have to go through the long process of re-inputting all of their information.

Any Magento 2.2 user can put one-click checkout to work and see a boost in conversion rates. Not to mention the uptick in mobile shoppers who often rely on their saved payment and shipping information to shop from a smaller device.

Want to learn more about eCommerce? Here you can get a full picture of everything you need to know about web portals and eCommerce.

1.     B2B Features You Can’t-Miss

With the most recent update to Magento, you’ll instantly see a slew of impactful B2B features. Magento eCommerce is a favorite among online-only, B2B, companies and the developers have noticed!

From your side of Magento, you can view updates, calculate discounts for clients, apply those discounts directly to carts, plan shipping and even suggest similar products. You can create your account and help assign levels to various buyers. Decide who can have access to your discounts immediately and who needs permission.

From the customer’s end, the Magento 2.2 structure makes it possible to request quotes and inventory information from their portal or cart. Recurring customers can input SKUs right into the system for a faster ordering process.

It’s a near seamless step from business to business to consumer, and it’s so effective because of its simplicity.

2.     Added User Security

Any business needs its customers to feel secure. Unfortunately for online companies, that is easier said than done. Magento 2.2 added increased protection against remote code attacks and increased protection against cross-site scripting attacks.

Previous Magento users are subject to having some security risks. These are the same risks that come with any missed update. As Magento moves forward, it will focus on security patches for their 2.2 version rather than the prior versions.

In addition to the necessary security upgrades in Magento 2.2, there’s the bonus of the new integrated Signifyd fraud protection. Signifyd fraud protection is an option for online merchants that are now working with Magento. The ultimate goal of Signifyd Fraud is to prevent losses from fraudulent orders.

Any software user should update for security purposes if nothing else. Prior hacking campaigns have targeted e-commerce platforms specifically including Magento. There’s a lot to gain from attacking an e-commerce platform, so it’s imperative to protect your customer’s data and yourself.

1.     Seamless User Experience

Taking a look at both users, you and your customer, Magento 2.2 came with a big punch.

For your side of things, Magento Commerce 2.2 uses a cloud system for new builds, and deployments. Instead of requiring the manual steps of patching new releases, you’ll use a patch through the cloud system. The patches will have a full installation of base code as well as the patch.

When you consider user experience, many businesses put their customer’s first. There are times though when you must consider how you and your staff will use the technology as well. One of the most common and fatal mistakes businesses make is trying to integrate any software with Magento without help. Read more about avoiding that critical error here.

When you begin looking at how the customer interacts it gets a little more technical. Magento 2.2 focused on improving cart, cache operations, and indexing. All of that equates to an exceptional user experience.

Browsing is more straightforward, and the shopping experiences happen without lag because the long-running indexers use batches which manages the memory and processing time. Magento has maintained its reputation for exceptionally powerful functionality.

On top of these additions, you should expect frequent updates to keep all third-party libraries up-to-date. The technology stack supports PHP 7.1, Varnish 5, Redis 3.2, and SQL 5.7. These are the current libraries as they are the stable versions at the moment. As these libraries update, so will yours.

2.     Monetize Your Social Platforms

Have you noticed that people are buying products without leaving their social media platforms? Who would have thought that this was the future of e-commerce? Well, Magento started planning for it long ago.

With Magento 2.2 your customers can make purchases through their Facebook pages. Simply clicking on the product they go to that product’s page through Magento. For businesses, this means one consistent look through various sales platforms.

You can set up automatic product listing updates and focus on conversion. Social commerce is gaining some traction as a niche within eCommerce. Connect your Facebook with your Magento platform to open a new avenue for conversions.

Contact CertiPro Today

You can schedule a complete upgrade to Magento 2.2 today or contact CertiPro to migrate to Magento for your eCommerce needs. It’s critical that you handle e-commerce with care and avoid costly mistakes.

Use, CertiPro, the Magento solution partner to help your company grow and thrive through eCommerce.

CertiPro offers a variety of services, including training on ERPs, migration, integration and all things e-commerce. In addition to their services, CertiPro has a wealth of resources available to anyone.